Thursday, June 26, 2008

Sports marketing with Northeastern Media' mobile billboard trucks really works

When National City Bank needed a company to market their Points program to Pittsburgh, they chose Northeastern Medias mobile billboard advertising trucks. We worked with National City Bank to build a campaign based around the Pittsburgh Steelers 2007 season. We built a program that included all regular-season games as well as all post-season games.

We also planned routes that ensured that their message was in front of the maximum number of viewers at all times. Whether it was at the tailgating areas, or the incredibly busy pedestrian crossing areas, Northeastern Media made certain that National City Bank's message got across.

To see what Northeastern Media's mobie billboard truck advertising can do for you, call 330-861-3684, or visit

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